'From The Ground Up' is a brief documentary featuring the story of Terry Terry, president of MessageMakers located in Lansing, Michigan's Old Town. Established in 1977, MessageMakers has been providing award-winning programs with communication results for businesses/organizations worldwide. In the past decade alone, MessageMakers has won over 50 awards. More importantly, for over 30 years, Terry Terry, has served as a catalytic force behind the revitalization of the “Old Town” historic district of Lansing, Michigan, turning it from ghost town to a flourishing artistic district.

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