Client: Real Time / Humana
Agency: Discovery Channel / Real Time
My role: Illustration, motion design, sound design
Art director: Chiara Cerutti
Producer: Laura Belegni
Real Time is an Italian television channel owned by Discovery Networks Europe. In April 2013, they set up a partnership with Humana People to People, a network of non-profit aid organizations working in the field of international solidarity, cooperation and development.
For this project, I was asked to craft a 30 seconds animated piece to invite the audience to collect their used clothes and donate them to those in need through Humana.
The voice over was recorded by Carla Gozzi, one of the most well known presenter of the channel.