“Elettrocardiodramma” is a video documenting the action that took place at the the Supermarket Billa in Venice, on the 29th of October 2007.
The idea is to show the rhythm of a place. To do this the performance aims to by break that rhythm down.
Supermarkets, hotel chains, post offices, are called by anthropolog Marc Auge´ "No places". These are places which are merely used for commercial uses, and therefore used , not rellay "lived" by people.Here people act with standardised behaviours. My experiment consisted in showing that the repeated actions of people using and working in this place, create a repeated rhythm.
People cueing, cahiers passing products on the barcodereader etc..
The video shows the break in the rhythm of the supermarket, which was produced by slowing down the payments at the fourcashdesks at rush time.
Four actors paid for their respective shopping,each exceeding 10 euros, with coins of the value of one, two, five, ten cents.I filmed the smooth
flow of payments by people standing in the cues inthe impersonal, a‐relational initial situation; the slowing down of payments,which occurred when the actors started to pay; the suspended, almost surrealatmosphere during the pause that was thus created in the rhythm of the
supermarket; finally, the reactions of people that were involved, namelythe clients and the cashiers.
The rhythm of the “bips” at the cash‐desks, both before and during the pause, has been made visible approximating the pulse of an electrocardiogram.