538 gives Christmas its balls back
Radio 538 and Microsoft are presenting the biggest award party the Netherlands have ever seen. The ‘538 Jingle Ball’ will bring out the wild side of X-mas in every one of its over ten-thousand party-hungry visitors.
The spacatcle will take place in the Ziggo Dome in Amsterdam and is star-studded with (inter)national top artists and DJs.
BSUR and 538 developed an equally festive and crazy launch-campaign that calls on the whole of Holland to join the party in the most original and kooky costumes they can think of.