Client: Off Broadway Shoe Warehouse/Blue Sky Agency
Direction, Stop-Motion & Filming, Post-Production - JBC MOTION
With only a table-top studio setup and a giant bin full of shoes, I put together this pitch video in just a few days. We ended up using parts of this for actual client advertising after winning the account.
The social media concepts were little nuggets that were designed to be uploaded weekly to the client's facebook to introduce new shoes & prices. A nice way to inject some personality into the products.
The spark for this execution came from a student project that I did with a Lakai shoe: vimeo.com/10625133
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