This is the first in a series of collaborations enciclika has been working on with great enthusiasm for some time now. It is a collaboration with a historic brand in Spanish cycling: ORBEA.
And what have we done with ORBEA? Well, a competition. A graphic design contest for a model in their catalogue: DUDE, which we introduced a few months ago. The contest is for the customised aspects of this model, inviting you all to send your graphic design projects for Orbea’s DUDE bikes.
DUDE is a large fixed-gear bike whose customisation concept is in keeping with its spirit. The competition is being launched on September 1 at the ORBEA stand in EUROBIKE, the bicycle trade show being held in Friedrichshafen, Germany.
This is the first teaser about the proyect Dude Design Contest.
Coming soon the final video.... pay attention!!
Directed & Filmed: Hector Ferreño
Edited: Xavi Trilla
Artwork: Marc Sans