The team at ImFutureproof believes anything is possible. That's why we took it upon ourselves to create our own video explaining what we're doing, even though we have little to no experience in film (does it show?). It took about 2 full days of work. One writing the script and planning the cast of characters, and then shooting --- One editing, doing voice-overs, and mashing it all together.
We learned that the right camera makes the biggest difference in film quality. Because we didn't have a tripod handy but we did have a GoPro2, we mounted that to a stack of boxes and went to work. Unfortunately, the pictures didn't turn out the best.
Still, we believe we were able to say everything we needed to say in this piece, and it does a better job explaining why we're passionate about what we do than a jumble of text.
More information at ImFutureproof.com --- We'll see you there.