Designers often find themselves in a compromised position: bringing to life a vision that they may not personally believe in. Yet designers have a unique opportunity to take back power. By putting a stake in the ground, Sara Cantor and her team at Greater Good Studio have carved out a niche designing for people-centered social change. In this talk we'll learn from Sara's experience about how to get clear on our purpose and boundaries, and ways to navigate the pitfalls and promises of working with nonprofits to advance equitable and restorative programs and services.
Sara Cantor is a creative leader and human-centered designer focused on equity, inclusion and social innovation. After seven years using human-centered design to create new markets for corporate clients, she co-founded Greater Good Studio in 2011 to apply the process and principles of design to the more pressing challenges of the social sector. Her team of “pissed-off optimists” has helped nonprofits, foundations, and government agencies to build internal capacity for social innovation, create and prototype new programs and services, and sustain and scale their impact. Find her on Instagram @saracantoraye