NFC Futures is a partnership between the U.lab and Commerce In Motion, an NFC startup incubator.
The NFC challenge--to imagine and prototype new future applications for NFC-- was run as the main project of the Entrepreneurship Lab.
The Entrepreneurship Lab is an interdisciplinary design thinking environment within which students leverage their own discipline knowledge to innovate new approaches for solving components of a big picture problem. Students work collaboratively in mixed teams to apply the skills and practices of ‘Design Thinking’ and ‘Creative Enterprise’ to develop solutions that catalyse social purpose into the reality of business.
This semester’s subject includes postgraduate students from Business, IT and Design working on the brief of NFC FUTURES. Together we go on a journey through which the students are equipped with tools for human-centred design and design thinking to devise possible solutions for the problem.
The problems we engage with are ‘wicked’ in nature, in that there are no neat packaged solutions, and none that are ‘right’ or ‘wrong’, merely better or worse. Creating possible solutions and building prototypes helps us better understand the problem area itself. And the solutions are never really final, but continue to evolve, sometimes even after the semester is finished.
All of these statements apply to our NFC FUTURES challenge. NFC is Near Field Communication, a technology for very short-range radio communication, usually between an active device like a smartphone or tablet, and a passive ‘tag’. Communication only takes place when the device is within 10cm of the tag, which leads to the notion of ‘tapping’ to activate the communication. NFC is currently in the early stages of adoption.
NFC FUTURES is an exciting convergence of students, university academics, industry mentors, human-centred design-led innovation and a technology on the cusp of adoption. This video captures our experiences.
Thanks to our subject sponsors and keen collaborators Commerce In Motion.
This video is supported by the Deputy Vice Chancellor's Office of Teaching and Learning at UTS.
U.lab is an initiative by Joanne Jakovich and Jochen Schweitzer