Nyan Cat has over 100 million fans worldwide, including Skrillex and Deadmau5! It's inspired thousands of parodies and remixes, products and plushies. New York Art Department produced the first ever meme pop-up for Nyan Cat. To support the launch NYAD curated a series of cultural events: art talks with speakers from VICE, Hyperallergic, Animal NY, and The Hole, art benefit auction for Printer Matter, pop-up kitten adoption. Just to be clear, Nyan Cat is NOT for kids, and #NYANCATCITY is designed to be for the downtown NYC creative community, 21+, tastemakers, influencers, and hipsters that are actively engaged, socially conscious, love to go out, and use social media.