This infomercial that we animated on behalf of Reach For Change is about Lidia. With the help of Jewel Girls. which is one of the many organizations like Reach for Change supports, she managed to change her life for the better.
Reach For Change is a non-profit organization founded by Kinnevik, which invests in social entrepreneurs who care about the rights of children, who are passionate about their ideas and are driven enough to create change.
Through social campaigns and other activities, Reach for Change spread awareness and advocate social entrepreneurship as a primary tool for implementing the UN Convention of children's rights.

Client: Reach For Change
Runtime: 1:50
Produced: 2012

Director: BRIKK
Production: BRIKK
Animation: BRIKK
Music: BRIKK

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