I received the opportunity to redesign a medical brand in the Summer of '09. I directed the live action, entirely shot with the phantom camera. Then I took it to post where my architectural design and compositing skills were tested. The desired result was to create something completely unique in look and feel. Also helping with this function is an original score and a unique, 2.15 aspect ratio.
View a Production Slideshow here: flickr.com/photos/26137649@N03/sets/72157620328486479/show/
More on the process here:
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