The second in a series of short film clips discussing the trends for our upcoming STRANGE DAYS Trend Briefing SS13. Future Laboratory co-founder, Martin Raymond talks on one of the key trends: Re-enlightenment Rising.
From the possibility of life on Mars to the discovery of the God particle, science is suddenly in the news and in our wider consciousness. It is also in our galleries, theatres and fashion and lifestyle shoots. At the same time, scientists are drawing on the worlds of art, infographics and culture to help us all better understand everything from dark matter to quantum mechanics. As a result, the worlds of science, commerce and culture are colliding – in a way not seen since the Age of Enlightenment.
‘In this time when the old truths about capitalism, consumerism and even the cosmos feel bankrupt and broken, we are now looking for new answers,’ says James Wallman, editor of LS:N Global. ‘In this era of questioning and questions, science is now the ultimate fuel. It is becoming the vital source of inspiration for today’s creators to make a more compelling tomorrow.’
Here we look at the innovators that (dark) matter, the brands, businesses and organisations that are already profiting from the return of curiosity-driven hope, and the rise of the second Enlightenment.
For more information on Re-enlightenment Rising and LS:N Global's Spring Summer Trend Brief 2013: STRANGE DAYS see here: trendbriefing2013.eventbrite.com/