WAH (We Are Here) aims to introduce contemporary design that is telling stories of different designers and how they research in their direct environment. Rather then focusing only on function and shapes, WAH's projects start from a narrative connotation, taking in consideration the “storytelling” of specific people and places.'3'Age' is a lighting collection that tributes the past textile industries of Schio, in the North East of Italy. These industries left a cultural and economic heritage in the territory. In order to re-evaluate their memory the conic metallic spool is taken as illustrative figure for the creation of a lamp.
Accordingly, the Design Store was initiated in Italy during the Schio Design Festival 2012 by graduates from the Design Academy Eindhvoven. In this peculiar context, WAH initiated a dialogue between local associations and designers using the significance of the industrial and natural heritage as a locus of culture and innovation. WAH's activities have included exhibitions (Fabbrica Saccardo) and performative events (Time to Play).
If you wish to see and learn more about them, go to : wah-store.eu