CBS Network Identity:

The first installment of the rebrand of CBS' portfolio of TV channels across EMEA.

The Network identity shows off the diversity of our brand. It is a fantastic world with a paint machine which mixes white with several different colours on a spinning canvas. Using the different channel colours, it embodies the notion of variety and the idea of something for everyone. It is A kaleidoscope of entertainment.

Client: CBS/Chellozone
SVP/Creative Director: Andy Kidger

Concept: Studio Hansa
Creative Director: Nick Scott
Exec. Producer: Omar Honigh

Director: Nick Scott
CGI/VFX: Analog
Composer: Si Begg

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