Jack Daniel's is hand made in America, because that's how America was made. Helms Workshop took that as a cue when they were hand-picked to work with the iconic brand and Arnold Worldwide, creating the art for the whiskey’s Declaration of Independence Campaign.
Client: Jack Daniel's Tennessee Whiskey
Agency: Arnold Worldwide, Boston
Chief Creative Officer: Pete Favat
Group Creative Director: Wade Devers
ACD/Art Director: Travis Robertson
ACD/Copywriter: Greg Almeida
DP: Kyle Osburn
Producer: Ben Ouellette
Artist: Derek McDonald @ Golden West Sign Arts
Director of Global Marketing: Carmen D'Ascendis
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