Nucco counteracted webinar fatigue for our fifth event for UBS to deliver a captivating online live event on sustainable investing.
UBS have been at the forefront of sustainability for decades, leading the charge for sustainable investing.
We designed a 360 digital marketing campaign for the launch of the live event to create pre-event hype, leading to 112% more users sign up than was targeted.
At a sustainable location in the heart of Milan, UBS AM’s Country Head, hosted a live talk-show event, alongside recognised industry experts. After the event, we created a branded content campaign to deliver ongoing engagement.
The event defied expectations with a 55.3% increase in completion rate compared to previous events.