In Africa more than 380 million adults don't have acces to bank. This is bad for Africas growth and development, but there is a solution. It's called Myc4.com. Here you can provide a microloan as small as €5 directly to African entrepeneurs.
We were given the task to raise awareness of this problem and the solution to it; Myc4.com. Our key insight was the fact that everybody in Denmark takes it for granted to have acces to bank. Therefore we chose to "close" all the banks in Copenhagen for day. When bankcustomers were met by the "CLOSED" sign on the ATM, they were also met by a description of the problem and the solution - Myc4.com. We had a great day doing this and we even made to the biggest news channel in Denmark and several online newssites.
Thanks to all of the voulenteers!