Wearable devices are on the rise, with some analysts predicting a market worth billions by 2015. Wearables and sensor technologies have the potential to transform our daily lives, changing how we interact with the world around us. From health and wellness to media, retail, education, and enterprise—companies from diverse industries may be headed for major disruption. Yet despite the buzz that Google Glass and the Nike FuelBand have created, these emerging products remain largely niche. So what will it take to make the average Joe want to wear a tiny computer?

Fjord held a discussion on how smart companies are taking a human-centered design approach to services that will make wearable computing go from sci-fi to streetwear.

Our experts included:
Sarah Rotman Epps Senior Analyst, Forrester Research
Adam Gazzaley Director, Neuroscience Imaging Center, UCSF
Bill Geiser CEO, MetaWatch
Olof Schybergson CEO, Fjord
Sonny Vu CEO, Misfit Wearables

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