This winter Urge Footwear gives Power To The People… a campaign that celebrates individuals that have inspired the creation of some new pieces in our collection with their unique personal style.
One human we just can’t get enough of is the beautiful Holly Hipwell, founder and chief flower enthusiast at the Flowerdrum. If you don’t know of this delightful lady and her popular blog you are, to put it quite simply, a complete loser. Sorry but you are.
Holly has teamed up with some of fashions favourite minds and her floral arrangements and installations have featured internationally in photoshoots, gallery exhibitions, rock concerts, parties, celebrity weddings and more.
We think ourselves extremely lucky to be able to keep the feet of this clever woman covered in Urge Footwear. Holly’s go to styles from this season are Ashe and Jules in black. Check the Flowerdrum out here

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