Hash tags are the new form of communication via social media outlets but failure and success have long traditions with the human race. We have antidotal quotes about getting back on the horse and getting up when you have no more fight left in you. Snowboarding is no different with set backs, falls and injuries almost guaranteed. However, there is a lot of fun to be had in between these failures, which only heightens the successes. One day in December Brock Butterfield, Cooper Hoffmeister and Joey Herman had their fair share of both, but I'm pretty sure they all ended up the later.