The Social Commerce company My Social Blend needed a product demo video for their new web site explaining how it works. We got the call and said they needed a finished video done in 3 days and we went into action. The script was written within a few hours and we went into production the very same day. This video uses green screen technology and slick motion graphics and 3d animation to help visually tell the story. When looking for a spokes model for the project we decided that the warm southern draw of the National Sales Director for MSB, Patrick Rinard would be perfect and he did a great job telling the story of how the Blend works.