After working with Target on content for LA Live recently, they invited us back to develop a set of five :10 branded interstitials for the [new!] Canadian version of their in-store Channel Red network. To ground our own process, we loosely followed 5 themes related to Target's product offering: Play, Entertainment, Beauty, Home, and Fashion (shown in that order).
Welcome to Canada, Target!
Agency: Giant Ant
Directed by Giant Ant
Producer: Brant Cheetham
Creative Direction: Jay Grandin
Design: Jorge Canedo Estrada, Shawn Hight, Nicholas Ferreira
Animation: Jorge Canedo Estrada, Shawn Hight, Nicholas Ferreira
Music & Sound FX: Ryland Haggis