Brackets4Life applies the energy of March Madness to take steps towards finding a cure for SIDS (Sudden Infant Death Syndrome). 50% of the pot will go to SIDS and the top 5 winners will be able to choose which charity will receive their part of the pot.
On July 2, 1996, the McConville family was blessed with the arrival of their second son, Christopher James. On December 2, 1996, Christopher's five month birthday, the family’s world was shattered when they lost their precious baby to Sudden Infant Death Syndrome (SIDS).
Over the past 9 years the McConville family has raised over $1 million for the CJ Foundation for SIDS. These much needed funds have given us the power to find answers to our questions and contribute to a future where every child has the opportunity to live life to its fullest.
“As we continue to live our life without "our little sunshine", we feel a "ray of hope" as we join with the CJ Foundation in the battle against SIDS. Together, we will make a difference in the life of a child.” - Jennifer McConville
How it works:
1. Create an account
2. Enter the name of your chosen charity
3. Fill out a bracket with your team selections and submit
Michael approached InCube asking for help in the creation of a March Madness Bracket website to raise money for the CJ Foundation for SIDS. InCube was enthusiastic about Michael’s idea and we planned a Hack-a-Thon to completely finish his project in one night.
The CJ Foundation is the largest non-government funder of research about SIDS and support for the families that have been affected by a SIDS death. Since its founding in 1994, the CJ Foundation for SIDS has raised more than 50 million dollars.
The Cube is a student entrepreneurship group at Duke University. To learn more about The Cube and its members check out: inthecube.org/