Case : Volkswagen Search Engine Ad
Guus ter Beek
Pim van Bommel
Casper ter Beek
The story behind the Volkswagen Search Engine Ad
We've created this Search Engine Advertising campaign for Volkswagen during our third year in advertising, and we're now talking with interesting parties to get this idea into production. Everyday millions of people are searching for products and brands on Google, and what could be best than an image to get the picture? If Google is the place to advertise yourself, then Search Engine Advertising is just the right tool to do it.'