Store design is an essential part of any Retailer's success story. A good design which delivers a memorable experience helps differentiate the store and engage the customers. This video is about a practical class about Store Design for MBA students who are studying Retail. The students are taught the concepts and then they apply the same in an in-house store "Cue Mart". V Rajesh, then clarifies the concepts with practical examples.
Rajesh is a well known Retail Expert and he now works in the knowledge space pertaining to the same. As a Retail Subject Matter Expert (SME) he brings to the table learning, experiences and deep insights with regard to Consumers, Shopper Behaviour, Retail Business and Management. Connect with him @ http://www.facebook.com/retailsme