The first ever MC KINO was led by Jason Fulton on March 10th 2013. We caught up with him for our STORYTELLER video series. Fulton is half Jamaican, half Guyanese, born and raised in London. Landed in Amsterdam 10 years ago as an expat in the role of 'cool hunter and strategist' for Nike EMEA. In 2009 he opened the thisMemento agency where he is working with international and local brands as Nike, Hunkemöller, Converse, Onitsuka Tiger, NOS and TomTom. Traveling to international hotspots, as a commercial and cultural anthropologist, he meets real people and builds bridges between them and the brands, to create meaningful strategies with thismemento.com

Video shot n cut by OPJENETVLIES - opjenetvlies.nl

mctheater.nl

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