This literally was a dream project for the Efteling, the largest theme park in the Netherlands. Efteling caters to both children and adults with its cultural, romantic and nostalgic themes and variety of amusement rides.
For the winter period in which the park is also open late at night, Efteling wanted something special to attract both regular as well as new visitors. We created the Incredible illusions after sunset.
We created three new attractions, using interactive installation and projection mapping to treat visitors with an impressive spectacle and extension of the experience of the main Efteling attractions. In social media, banners, blogs, and print the images of the illusions were used to promote the winter edition with new magical illusions after sunset.