Think of the formats we love and take for granted: books, two-hour movies, serial TV dramas, blogs… the list goes on and on. All of these formats had to be invented. As soon as you realize that, the media landscape gets really interesting, because you realize there's still more to invent. What will the great new formats look like? They’ll almost certainly live on the internet—but where, and how? Walk through the secret history of media invention, talk about what it means to work like a media inventor today, and learn why we should bother at all.
Robin Sloan grew up near Detroit and now splits his time between San Francisco and the internet. He graduated from Michigan State with a degree in economics and, from 2002 to 2012, worked at Poynter, Current TV, and Twitter. His first novel, Mr. Penumbra’s 24-Hour Bookstore, was published by Farrar, Straus and Giroux in October.
Recorded at Build 2012