Client : USA TODAY
Agency : Wolff Olins
Project : 2012 ReBrand

For the rebrand of the iconic USA TODAY, FOM collaborated with Wolff Olins to bring together a series of spots that showcase the very familiar graphs and charts that fill the pages of this highly visible brand. In addition Friends of Mine created a series of motion identities for USA TODAY.

Credits :
Agency CD : Lisa Smith
Agency Producer : Kate Nielsen
Production Company : Bees & Honey
Producer : Bianca Cochran
Director : The Wade Brothers
Creative Direction : Jeremy Lindenmier
Producer : Jeff Snyder
Editorial : Robert Fraser
Editorial : Brandon Carter
Animation : Burke Miles
Animation : Chris Sayers
Grading : Jeremy Lindenmier
Sound Design : Huma Huma

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