The year 2021 was one marked by recovery and continued disruption. Associations have innovated, collaborated, and learned throughout the process. As 2022 approaches, what’s the outlook for associations globally? In what areas are associations excelling, and in which areas have they continued to lag? What key lessons and strategies have emerged? And what must associations be doing now to help ‘save’ their associations and ensure their future success?
Associations executives worldwide share their views on the state of associations right now, as well as predictions for the future, and strategic growth opportunities for the year ahead.