A while back, Jeff sat on a couch in the Typekit offices, staring out the window, and wondering if everything their company had been working towards was about to slip through their fingers. How that story ends is interesting (spoiler alert: they’re still going strong), and Jeff will share lessons on how they got through it and why they were ready for it. But beyond that, he’ll look at how you, your team, your clients, or your company can cultivate a culture of making amazing things—not just on the next project, but on everything you work on for the rest of your career.
Jeff is the VP of Products at Adobe, where he is currently focusing his attention on their new Creative Cloud service. He joined in late 2011 when the company acquired Typekit, which he co-founded and ran as CEO since September 2009. Jeff was also one of the founding partners at Adaptive Path, which was later acquired by Google.
Recorded at Build 2012: 2012.buildconf.com
Video production supported by Mailchimp: mailchimp.com
Direct download: videos.buildconf.com/2012/jeffveen.mp4