Diesel x Edun collaboration project called Studio Africa presented by Ron Herman in Los Angeles.
This is a video of the 22 hours our event space went from parking lot, to venue, to performance by Solange Knowles and back to parking lot.
In January 2012, DIESEL founder Renzo Rosso and EDUN founders Ali Hewson and Bono travelled to Uganda and Mali, where they shared their love of the continent and toured each other's programs: DIESEL'S Only The Brave Foundation project in Dioro, Mali and EDUN's Conservation Cotton Initiative (CCI) in Uganda. The experience encouraged them to join forces to further apparel trade and development in Africa under the name DIESEL+EDUN.
Ron Herman Los Angeles is proud to be the exclusive carrier of Diesel x EDUN.