The film takes us into the parallel universe of MINI NEXT, the premium used car program by BMW MINI.
Here, the eclectic NEXT-Family lead by its grand master, takes extra special care of the automobiles in their very own way.
One thing becomes clear: The NEXT-Family shows unconditional love, trust and admiration for their grand master and for the MINI.
Doing the full package, conception, shooting and post-production really was a lot of fun for us. Welcome to your next family! :D