Favourite Website Awards (FWA) launched FWAwebTV to feature creative agencies live, once a week for one hour. This one-hour window gave agencies free play. Some showcased their work and workplace. Kinetic championed a charity to raise funds for the needy. An online auction BYE BUY ME was created for The Salvation Army. Up for bidding via Twitter were donated items from the Salvation Army's thrift store which have parted ways with their previous owners. Items ranged from the whimsical to the novel.