Marketing video. The goal was to show that the T100 is a simple appliance, widely adopted by labs around the world, and with it's touch screen interface even undergrad lab assistants can quickly be up to speed and running the instrument within minutes. Easy of use, reliable results, and quality build make the T100 a class leader.
We literally flew around the world for this one: starting in San Francisco we went to Seoul, South Korea, then to Shanghai, China, then around to Barcelona, Spain, and back home to San Francisco. From there we dropped down to Sao Paulo, Brazil for the final stop on the tour. Thank you to all of the wonderful labs and scientists who helped make this story possible!
Erik Westby: Writer, Producer, Director, Camera
Jeff Foster: Editor, graphics