JWT presented this case study for Shell Helix, Driven to Extremes - a star-studded journey testing Shell's motor oil worthy of Hollywood.
I was asked to script write, edit, create motion graphics for, and produce the cutdown case study working with Creative Directors Jaspar Shelborne, and Russell Ramsey and Producer Dean Baker.
Shooting in the world's most extreme locations, this branded content idea came alive across multiple channels and in 90 markets via the Discovery Channel.
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