Orb, a spherical body.
Any sphere needs a core. Its, most important part. Central to its existence. From that core, it extends all around. 360 degrees. It exerts gravity. It influences.
It can also grow. It doesn't need limits. However much it grows, though, its core is always the same. And every single point on its surface is equidistant from this core.
Marketing and communications should be like an orb. They need an idea as a core, without which they cannot exist. The idea needs to be a strong core, it needs to be based on solid insights and a well-thought strategy. And each execution will have a direct relationship to the core: it will be executed 360 degrees, in whatever way.
That's when our marketing will make a dent in the market. That's when our communication will exert gravity. That's when your brand will influence. It will change things. It will grow. Always with the idea at its core.
That's how each marketing activity, each communication, once taken to their full potential, can become a sphere of influence.
A marketing and communications boutique.
Countless Executions. One Core.
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