To launch Bloomberg's newest set of features for Investment Bankers and Private Equity Professionals, Aggressive worked directly with Bloomberg's in-house creative team to concept and develop two spots which promote the powerful new tools available.
Combining live action scenes with stunning CG environments, Aggressive continues to evolve the Bloomberg visual aesthetic while telling the story of a never-ending monitor surface. The glistening reflective terminal screen changes shapes, seamlessly morphing from one environment to another while showcasing a brand new arsenal of investing tools. As seaports and cargo ships connect with data and analysis, we dive deeper, demonstrating the pure power that is the Bloomberg terminal.
Credits:
Projects: Bloomberg "Investment Banking"
Client: Bloomberg
Production Co / VFX: Aggressive
Executive Producer: Dan Shapiro
Directors: Alex Topaller, Dan Shapiro
Storyboard Artist: Rolo Ledesma
Art Directors: Alex Mikhaylov, Alex Topaller, Dan Shapiro,
Designers: Andrei Robu, Alex Mikhaylov, Maxim Chelyadnikov
3d Animation Lead: Alexander Sokolov
2d Animators: Federico Gonzalez Montoya, Dan Shapiro
Render: Maxim Chelyadnikov
Compositors: Maxim Chelyadnikov, Dan Shapiro
Music / Sound Design : Wesley Slover
