Identity is a campaign about music mixed with fashion. While certain music become mainstream, others are not well known and do not get sufficient exposure. Therefore we want to introduce different types of music that are really good but you have not heard of. We're doing this campaign with Topshop. Whenever you purchase an item from Topshop, just scan the QR code on the item. Then, take a picture of you in your outfit and pick a music that suits what you're wearing and we will upload all the pictures to our website at the end of the campaign. The winner with the most likes wins Topshop vouchers worth RM 1,000. So buy some new clothes, take pictures, get to know some new music and stand a chance to win money!