They laughed at the April fools. They said it couldn't be done. It can.
Full blog post - eoshd.com/content/10324/big-news-hands-on-with-continuous-raw-recording-on-canon-5d-mark-iii
Continuous raw video on the 5D Mark III is here! Quality is unsurpassed by any other DSLR and is truly in league with the Alexa. Congratulations to Magic Lantern and in particular a huge thanks to A1ex.
Please download the original file if pixel peeping this!