On May 13, 2013 we launched 3 new TV ads – “I’m With JDI” – beneath this text you will be able to play the ads

The campaign:

· Showcases the skills and passion of our local employees. In their own words.

• Highlights the diverse and rewarding opportunities JDI offers here at home.

• Launched initially in NB, the campaign has potential to expand to other markets based on the timing and requirements for hiring

• In addition to tv ads, there are also newspaper ads (weeklies and dailies), on-line ads (Weather Channel NB, Radio Canada Atlantic, ATV web site, CBC web site),

Ads that run in movie theatres in NB prior to the feature, as well as billboards to come this summer)

• This is a unique JDI opportunity to engage the public and open the door to a broader conservation about our commitment to the environment,

giving back where we live and work as well as the jobs we create and sustain with competitive businesses

• We are working hard to do our part to keep people at home, bring them home or make our region home with meaningful careers.

• We welcome your feedback and ideas about future “I’m with JDI” stories.

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