The Gibraltar Football Association – Team 54 “We’re Ready” Campaign for UEFA membership
Winner of The Drum Marketing Awards 2014, the Grand Prix and Integrated Strategy of the Year
In March 2013, Maverick spent six days with select individuals from the Gibraltarian National Team. Our crews followed them in everything they did, in their homes, at work and on the pitch. The film was created to highlight how at present, these players juggle their sporting and working lives, and how much playing for their national team means to them. We see their intense focus and loyalty to their current jobs, but their underlying passion and desire to make Gibraltar their full time profession.