We made this promo video to showcase the vibe of living at the Urban Exchange in downtown Harrisonburg. We wanted this to fulfill the role of a commercial but without being overbearing. So we opted for no vocals or dubbed narration, instead, we let the visuals speak for themselves.
Video Production: Shot on the Canon 60D using 50mm, 28-75mm, 70-300mm, and 10-20mm lenses. For the most part, the cams were either mounted on a tripod or a 3ft slider dolly - a couple shots we utilized a steadicam. The road hyperlapse towards the end was captured by mounting a GoPro HD to the front of a bike.
Post Production: Some compositing and animating was done in After Effects. Color correction and editing were completed in Premiere Pro.