Team 'Invisible Pants' (Kieran Adams & Tristan Viney) Young Glory Brief 8 Entry.
The brief challenged us to pick a transaction account (i.e. a 'debit card' or 'everyday' account) from any bank in the world. Then come up with a way to get more people taking up that transaction account... a lot more people.
Oh... and the client has just told you there is no budget to do anything above the line.
This months Judges are Soap Creative.
Michael Hughes (Creative Director), Bradley Eldridge (Partner & Executive Creative Director),
Ashley Ringrose (Founder & Technical Director), Ross Raeburn (Managing Director),