Production - 99% Entertainment
Editing - Matthew Charles

Project ETHOS, known for producing red carpet events that showcase all emerging Millennial Generation forms of creativity in one house on one night, celebrated their tenth event in Los Angeles. This milestone was commemorated with first-time media sponsor 944 Magazine, exhilarating music performances, a feisty fashion show, a prominent art exhibition, and live DJ sets.

Recognized as the incubator for emerging artists in fashion, music and art, Project ETHOS once again gathered Los Angeles top notch rising talent and featured them in the X event on Friday, August 21st at Avalon & Bardot.

X showcased Eight clothing lines, Far East Movement (Girls on the Dancefloor), 8 DJs, ten visual artists, and over sixty models. The events charity partner was Love Cures Cancer (, a charity dedicated to benefiting children with cancer while raising awareness and working to find a cure.

Sponsors and partners for the event included Global Wellness, 944 Magazine, LookBookLA, Paul Mitchell Schools, Sean Healy Presents, Closet Mouse, 99 % Entertainment, Beauty Tech Studios, Bodygraphy, Toob LLC, and 72 Entertainment.

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