This short video by Fabrica researcher Sabina Dallu investigates the mysterious workings of the creative process. It consists of a number of interviews with fellow Fabricanti who share their personal experiences when dealing with a creative block. The animations overlapping the interviews synthesize their ideas, choices and advice in an attempt to make visible the abstract notion of creativity.
Sabina Dallu states that the beauty of creativity lies in the power to overcome the inevitable fear of failure and that there is no such thing as a ‘bad idea’, as those are also part of the process.
Video by Sabina Dallu
Sound by Davide Cairo & Sabina Dallu