I had the pleasure of mentoring the 2013 Founder Institute class in Chicago on fundraising for startups. Here was the video portion of my presentation. Here is a link to the matching slides: slideshare.net/redrocketvc/founders-institute-fundraising-22746490.

This presentation addresses the following topics. When is it realistic to raise capital for a brand new company? How should you calculate the amount of money to raise? How should you define the use of proceeds? What materials are required to fund raise? How do you identify and qualify target angel and seed stage investors? How do you find a lead investor? What do investors expect from the company? What are typical investment structures and deal terms for seed-stage financing? How do you negotiate terms?

For future lessons, please read my 101 Startup Lessons online book at the Red Rocket Blog (redrocketvc.blogspot.com). And, please follow me at twitter.com/georgedeeb.

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