The 2013 WeightWatchers advert campaign featuring tv presenter Penny Haslam
I was brought into Finish to help out with the designing, animating and compositing of the information graphics that appear within the advert. We went through a number of different stages to refine the design of the graphics, ending up with a simple phone app look. I then animated and composited the graphics giving them a slick, and easy to follow style so that the information came across clearly on screen.
All work was produced at finish.tv