This project involved creating a video that showcased the diverse, knowledgable, and passionate faculty at UC Davis, and using their perspective as a springboard to bring awareness to how much UC Davis has to offer to MFA students of Design. Randall Hom and I filmed, interviewed, storyboarded, directed, edited, and post-produced this video, bringing us through a full spectrum of working with video filming and editing, color-correction and visual effects, and sound editing and mixing to create a compelling invitation displayed on UC Davis' Department of Design MFA website.

This video has resulted in a 48% increase in MFA applicants for 2013.

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